“To recycle this brochure, give it to others to read or return it to our office.”
The simple things we tend to forget and take for granted.
Our daily waste is but a normal routine. We’ve numbed ourselves to the numerous junk mail in our post boxes and increasingly maddening number of posters and flyers on our car windshields and city streets. We not only NOT think about the seeds we throw out, we throw out food itself without so much as a thought, much less remorse. In offices, we click print and copy as fluidly as we flick open our mobile phones and click call – without much thought.
Imagine a place where a simple brochure is utilised to tatters before being recycled. A place where simple resources are treasured. Imagine a world without waste which translates into simple appreciation of everything and everyone in it.
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